Google+ has often been considered by many to be the lower equal of social media giants resembling Twitter and Facebook. Many hoi polloi have even gone so far as to dismiss potential of the platform. But the truth is that many of us haven’t really wrapped our heads through the capabilities and superpowers of Google+. Let’s take a quick look at why Google+ is an invaluable tool that positively impacts your social media efforts.
1. Google+ is backed by the largest search engine in the world
Like Facebook, Google+ too has presented hashtags which allow people to rectitude custom searches with the help from certain keywords. The difference is that Google+ has access to Google search, which is the largest, most powerful search engine in the world. When a Google Scout user searches for hashtags, a list of enate Google+ posts pop up on the authentic hand side of their screens. The SEO prominence here is massive. As a business, you can incorporate hashtags into Google+ which match keyword searches und so weiter enjoy an increase in webstek traffic and link clicks.
2. You can ‘Hangout’ with your target audience
Google+ Hangouts is a free app where users can use video chat to connect with up to 10 people at a time. These conversations cup be private or open to all. There are some Google+ Hangouts that column video effects, emohi as well as document and photo sharing. If Google+ is incorporated into the marketing plan, it can broaden the reach of some businesses.
3. Googe+ is constantly evolving
Internet analytics firm GlobalWebIndex released a recent report that shows that Google+ has about 360 million active users, second only to Facebook. In June 2012, these numbers were at 259 million. If you haven’t tapped into this massive user base, there’s no time like the present.
4. Google+ will now power YouTube comments
It has recently been unveiled that Google+ bestow fuel all YouTube comments. What this means is that if your calling is heavily implanted in their YouTube community, you won’t be able to promote it unless you explore Google+.
5. Google+ Circles build target audiences
Google+ Circles are great for communicating the message of your work to the right target audience. Based on a consumer’s relationship with your business, they are segmented into groups. As a business, you can consume these groups to your advantage by communicating separate messages to each of these groups. This will help in increasing involvement and getting to know your consumer better.
6. Google+ lets you speak easy
Communicating and getting the attention of your goal audience is hard enough. But to stick to a character limit while you’re doing it, is objective crazy. Google+ allows you the liberty of saying all that you need to respond in as many words you need to announce it in. This means normal conversations without any limitations.
7. Google+ broadens your professional reach
Most of your social media strategies have been focussed on Facebook and Twitter. Time you wish find some of your target audition on these platforms, on condition that you’re looking for a more B2B interaction, Google+ is the dispose to be.
Meta Tag Description: Recognising Google+ as an precious ax will allow you to positively impact the social media efforts of your business.